Archive for 'strategy'
HFI Animation: Building Industrial Strength User Experience (UX)
Posted on 13. Apr, 2011 by admin.
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In this engaging animation, Dr. Eric Schaffer outlines the key ingredients on how and reasons why to set up a User Experience (methodology, process and support) framework within an organisation.
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What is an ‘experience strategy’?
Posted on 25. Oct, 2010 by admin.
In this post from Steve Baty (User Experience Strategist), a definition is formed around the following statement: “An experience strategy is that collection of activities that an organization chooses to undertake to deliver a series of (positive, exceptional) interactions which, when taken together, constitute an (product or service) offering that is superior in some meaningful, [...]