Contextual inquiry – do it insitu!
eXD tip of the day:
The best way to find out about how a business or organisation works is to get off your backside and go to where the action is! By investigating and interrogating the space of operations, an experience designer will get to empathise with the environment and the types of interactions the staff members deal with each day.
(recent IA and experiences mapping workshop insitu at the clients cafe)